MARKETING NEWS

The events of spring 2020 have turned marketers’ worlds upside down. Rapid change is the new normal, and more than ever, marketers need to make decisions quickly that are nonetheless anchored in data.

Digital marketers today are faced with a unique challenge: tell a creative, compelling brand story while simultaneously fitting it to a formula that ensures the message ranks among competitors, goes viral, or is perfectly optimized for all platforms.

Business analysts, budding data scientists and marketers need the ability to quickly create reproducible reports.

The events of spring 2020 have turned marketers’ worlds upside down. In light of an unprecedented health and economic crisis, teams scrambled to adjust their advertising messages, campaigns, and offers.

MLOps is a set of practices of collaboration and communication between data scientists and the operations or production team for better management of the ML lifecycle.

The “Introduction to Machine Learning” course is built by journalists, for journalists, and it will help answer questions such as: What is machine learning?

Analytics have long been a source of useful information across various industries including sports.

In 2020, data is one of the biggest drivers of the economy. Before data analytics or big data emerged, there was plain data, which was analysed by marketers over spreadsheets. On spreadsheets, marketers sorted customers according to various criteria in an attempt to understand their needs. Those days are over.

This research measures the future impact of COVID-19 on the global Big Data Analytics (BDA) market.

As COVID-19 has made its way across the US and around the world, healthcare stakeholders from all areas of the industry have prioritized containing the outbreak.

Why businesses don’t succeed at AI in marketing.

This research measures the future impact of COVID-19 on the global Big Data Analytics (BDA) market.

Artificial intelligence (AI) is redefining the enterprise’s notions about extracting insight from data.

In 2020, employees are the most likely to recommend...